From Me to We: The Moment Everything Changed

When I started Brkich Design Group back in 2005, I wore every hat possible. Designer. Marketer. Bookkeeper. Receptionist. Client wrangler. Plant waterer. You name it—I probably did it.

At first, it was empowering. I loved the independence. I got to create something from nothing. Every decision, every project, every win—it was all mine. But if I’m being honest? It was also exhausting.

Somewhere along the line, I realized that just because I could do it all didn’t mean I should. That’s when I made one of the scariest—and best—decisions of my business life.

I hired someone.

Letting Go (Just a little)

Bringing on my first team member wasn’t just about offloading tasks. It was about trusting someone else with this thing I had built from scratch. That trust didn’t come easy. I’d grown so used to doing everything myself, to controlling every little detail, that letting go—even a little—felt risky.

But you know what? It also felt like relief.

Suddenly, it wasn’t just me answering every email or trying to squeeze creative thinking in between admin tasks. There was someone else at the table—someone with ideas, insight, and energy that made the work better.

“We” Sounded Better Than “I”

From the first time I said “we” in a client meeting, something shifted. It wasn’t just a change in language—it was a change in mindset. Brkich wasn’t just a reflection of me anymore. It was becoming something bigger, something shared.

Hiring that first person showed me what was possible when collaboration enters the picture. The creative got stronger. The thinking got deeper. And the wins? They felt even sweeter.

Building the Team That Built the Brand

That first hire was the beginning of a team that would shape the heart and soul of BDG. People who brought their own magic to the work. People who cared just as much as I did about our clients, our community, and our craft.

Looking back now, I can’t believe I waited so long.

Going from “me” to “we” didn’t just change how we worked—it changed who we were.

And it’s one of the best decisions I’ve ever made.